The Little House, New York

Thursday 22 March 2012

The Little House, New York; image via Refinery29


With New York boutique The Little House, designers Savania Davies-Keiller, Joel Alexander Morales and Michael Capotosto have created an intimate, personal retail experience that's not only a joy for customers, but offers them the perfect vehicle to sell their own sartorial creations.

The Little House, New York; image via Refinery29


The Little House sells original menswear and womenswear created by its three owners. To keep the interior space evolving constantly, the store also carries art, ceramics, custom-printed periodicals, vintage memorabilia and limited-edition candles.

The Little House, New York; image via Refinery29


The Little House is just one example of a retailer exploring smaller markets, diversifying their merchandise offerings and investing in seemingly counterintuitive ventures in order to reach untapped audiences in a tough economic climate. Subscribers can read our full report, New Kids On The Block.

The Little House, New York; image via Refinery29